Measuring Digital Impact

Tim Dixon introduced UXBristol workshop participants to a methodology for measuring and understanding the impact of digital projects and resources. In this short video he describes the workshop in more detail:



Tim Dixon

As a UX Consultant at Nomensa, Tim thrives on exploring big picture digital thinking alongside specific usability and user testing that underpins this. Previously, as a socio-economic researcher at ERS, Tim led evaluation, impact assessment and strategic review studies of digital projects and programmes in England, Wales and Scotland.

In the 10 years since he completed his PhD in HCI, Tim has explored the world looking for novel ways to apply this understanding of human behaviour and cognition. From training in big business in Barcelona to literal fieldwork in Western Australia, his personal experiences have informed his research and consultancy approach.